Technical Workshop 26: Getting the Message Right: How to Effectively Communicate Carbon Pricing
This workshop presented key principles and approaches for effective engagement on carbon pricing for both government and business communications. This workshop was highly relevant for intergovernmental and civil society communicators. Drawing on case studies from around the world, it identified some of the main obstacles faced by communicators, including the resource and structural challenges within institutions, and the likely sources of public criticism and opposition that will need to be addressed.
May 21, 2018
Kap Europa Venue, Frankfurt, Germany